Urban Proof Scalp & Skin Concentrate
Leave-in treatment that safeguards scalp and hairline against digital pollution. A combination of sugar complex and UVA filter’s chelating action prevents and repairs damage caused by electronic device blue light emissions, while B-Circadin extracted from wild Lespedeza capitata leaves growing in South Korea’s Lespedeza capitata leaves balances homeostasis while managing oxidative stress, irritation and detoxifying hair fibers.
Urban Proof offers a complete line of anti-aging and protective treatments designed to act like a shield against external aggressors that damage skin and hair, such as dehydration, opacity and aging. Their philosophy is founded upon a belief that SAFE BEAUTY can only be achieved when cosmetics and natural ingredients combine in harmony to proactively defend against external aggressions.
Urban Proof Hair Nectar
Exposure to digital devices, particularly PCs, tablets and smartphones emitting blue light can damage both hair and scalp. PCs, tablets and smartphones emit blue light which emits free radicals responsible for oxidative stress and skin ageing – and Urban Proof Hair Nectar provides protection from these damages while guarding against digital pollution effects.
Formulated with a sugar complex for chelating action and UVA filter, this leave-in treatment also contains B-Circadin from Lespedeza Capitata leaves which balances homeostasis, controls oxidative stress and irritation, detoxifies, and balances homeostasis.
Treat traction alopecia, a progressive hair loss caused by constant pulling, with this hair nectar made up of Jojoba oil, Castor oil, Ylang Ylang essential oil and Rosemary to soothe the scalp and ease symptoms of traction alopecia. In addition, sesame oil Neem and Lemon extract help promote hair growth while protecting from future damage.
Fast Color 10’
Alter Ego Italy’s revolutionary 10-minute permanent hair color range delivers stunning color results, perfect white coverage, and outstanding care – all within just 10 minutes of development time! Each product is free from PPD/resorcinol use and utilizes Amino Acid Carrier Technology that allows colour pigments to penetrate deeper into hair fiber.
Formulas featuring orchid and mallow extracts help provide intense hydration and smooth structure to hair, helping it remain strong even after coloring treatments have taken place. This formula can keep locks healthy and strong.
Fast Color 10′ is ideal for people who don’t have time to spend sitting in salon chairs for long-term color services, offering quick and convenient solutions for hair coloring services before work, during lunch break or at the end of a busy day. Thanks to advanced technology, clients can achieve vibrant long-lasting color that won’t fade easily over time – not to mention its variety of natural and fashion shades to suit every client.
Hair Reconstruction Mask
This deeply hydrating hair mask offers your weak and damaged strands an instantaneous moisture boost, thanks to a rich formula featuring cupuacu butter and naturally activated cassava root that will leave it silky-smooth and frizz-free.
Townsend and Moore recommend combing out your mask immediately after application using a wide-tooth comb to ensure every strand is completely coated and fully saturated. They further suggest covering your head with either a shower cap or warm towel in order to keep the mask from drying out too quickly.
Other ingredients included hexyl cinnamal, butyrospermum parkii shea butter, candelilla wax / carnauba wax, polyglyceryl-2 palmitate, cetearyl alcohol, cetearyl alcohol phenoxyethanol methylpropanedioic acid sodium benzoate butylene glycol squalane biomimetic emollient blend gold quNOA seed oil hydrolyzed wheat protein fragrance parfum). Leave on for five minutes or longer for intensive conditioning effects resulting in stronger and shinier locks!
